Cost of Living from Wednesday, May 20th, 2026
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Why more shoppers are choosing supermarket own brands over big names
The cost-of-living crisis continues to reshape how Islanders shop. In Jersey and across the UK, many consumers are rethinking long-held loyalties to well-known brands such as Heinz, Hellmann’s, Nescafé and Bisto, and are increasingly turning to supermarket own-brand alternatives.
Opinion Poll
The Jersey Consumer Council frequently asks Islanders to take part in polls on a range of topics.
Just tap on one of the options below to cast your vote and see what others think.